Mass Media
The weather report, a story about the Pop stars and different cultures are examples of messages from the media(传媒). Examples of media are television, radio, newspapers and books and the telephone. The media that can reach many people at once are called mass media.
It is not difficult to think of other messages we receive through the mass media(大众传媒). Every day we get hundreds of them. Think about ads, for example. We see and hear these messages almost everywhere we go. Ads are important messages. Even though they sometimes make us feel rather angry, they help us know things well.